The Ultimate Showdown: Branding vs. Marketing - What's the Difference and Why Does it Matter?
When it comes to marketing your business, there’s a lot of confusion about the difference between branding and marketing. Many people use the two terms interchangeably, but they are actually quite different.
Insta-Boost: 5 Simple Ways to Elevate Your Instagram Game
Are you tired of scrolling through Instagram and seeing the same old posts from your followers? Are you looking to elevate your Instagram game and stand out from the crowd? Look no further! In this blog post, I'll share with you five simple but effective ways to give your Instagram profile a much-needed boost. With these tips, you'll be on your way to creating engaging content that will have your followers double-tapping and commenting in no time. So let's dive in!
Beyond Likes and Clicks: Understanding the Differences Between Digital Marketing and Social Media Marketing
Digital marketing is an umbrella term. It includes social media, but it also includes SEO (search engine optimization), analytics, email marketing, content creation, and public relations using various digital channels.
…I know, I just threw out a lot of general marketing terms.
Picture Your Success: The Importance of Visual Identity and How to Create a Brand Kit for Your Business
The visual identity of your company or business is all the design elements for your brand and how you incorporate that in your marketing.
Before you create your visual identity, you should be clear on your brand guidelines.
From Idea to Reality: Your Ultimate Guide to Starting a Small Business in 5 Steps
Have you wanted to create a brand for years? Have you seen the hundreds of other people doing it and becoming successful and thought “I could do that”? Whatever your reasons, I get it. I’ve been in your shoes. Over the past year, I've started an Etsy shop, which has been so much fun and I've learned a lot through the process. I'll be sharing with you everything I've learned along the way.